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What is a brand? 


A brand is a set of colors.  It's a logo.  It is a school name.  A brand is all of those things and so much more.  A brand is also your buildings, your employees, your administrative team and your culture.  It's the products and services that you offer.  It's price that you charge for those services, and it's the way you do business. 

Ultimately, a brand is the way that people feel about your product.  Through your brand, you can change the way that people think and react to your product. 

As we continue to move our school forward, we have taken some time to revisit the ideas of who we are, how we serve the community, and what we stand for.  With our new brand we have identified how we will communicate this information to the community with an eye towards the future and a nod towards our past.

As you browse the pages of this website and talk to people in our community, we hope that you will come to understand who we are at SCS and what our brand stands for!


Our New Logo and How It Helps Define Our Brand!

 
Our new logo is made up of several pieces which help to tell the story of who we are.
 
 

Shield

God is our shield and strength.  SCS is strengthening our students’ shields of faith, so they are prepared to face whatever challenges and experiences come their way.

The LORD is my strength and my shield; My heart trusts in Him, and I am helped; Therefore my heart exults, And with my song I shall thank Him. - Psalm 28:7

In addition to all this, take up the shield of faith, with which you can extinguish all the flaming arrows of the evil one. - Ephesians 6:16

 


Eagle

God is our strength, support, and protection.  In scripture, the eagle represents this, encouraging us to seek protection and refuge in Him, and to renew our strength in Him.  Eagles also represent sovereignty and supremacy, a fitting description for our King of kings.

But those who hope in the LORD will renew their strength. They will soar on wings like eagles; they will run and not grow weary, they will walk and not be faint. - Isaiah 40:31

Whoever dwells in the shelter of the Most High will rest in the shadow of the Almighty.  I will say of the Lord, “He is my refuge and my fortress, my God, in whom I trust.” Surely he will save you from the fowler’s snare and from the deadly pestilence.  He will cover you with his feathers, and under his wings you will find refuge; his faithfulness will be your shield and rampart. - Psalm 91:1-4


"S"

The "S" stands for "Sheboygan".  Our school was founded in Sheboygan to be a Christian school for all students and families who desire a Christian education. For well over a century, we have served students in Sheboygan, Sheboygan County, and around the world.

 

 


Founded in 1898, SCS is one of the oldest Christian schools in Wisconsin.  Educating students with Christian worldview for well over a century, our legacy is due only to God’s goodness and grace to our school community. By articulating our founding, we are proclaiming God’s faithfulness to our community.

Posterity will serve him; future generations will be told about the Lord. - Psalm 22:30


As mentioned above, our school was founded and is located in Sheboygan.  For well over a century, we have served students in Sheboygan, Sheboygan County, and around the world. 

SCS was founded to be a Christian school for all students and families who desire a Christian education.   Thus, Christ is at the center of everything that we do, so “Christian” is at the center of our name.  

SCS is a school; a learning community.  Academics play a critical role in our vision as we prepare students to impact the world for Jesus Christ.



Click Here to read more about our new tag line, "Scholoarship | Discipleship | Citizenship"